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Becker’s Spine Review: Marketing an Orthopedic Practice

Becker’s Spine Review: Marketing an Orthopedic Practice

by | Dec 20, 2018 | General News, Press Coverage

When Brian Davis’ daughter Perry was born with bilateral clubfoot in February of 2017, Davis didn’t know anything about the condition. His daughter was quickly whisked away for further evaluation, and Davis was not given any additional information. He pulled out his phone and searched “clubfoot help Dallas,” and landed on the Texas Scottish Rite Hospital for Children website.

Davis quickly found the hospital’s information page on clubfoot & foot disorders, and many of his questions were answered. He scrolled further and found a video titled “Wyatt’s Story” – a video about a bilateral clubfoot patient who is now walking. It was Wyatt who gave Davis hope for his daughter.

After leaving the hospital where Perry was born, Davis called Scottish Rite Hospital to establish care for his daughter.

“Scottish Rite was there for [Davis] during his time of need,” Jono Scott, the regional sales director at Scorpion Healthcare and a coworker of Davis, said. “When the physicians at [the hospital where Perry was born] were too busy to answer his questions, Scottish Rite Hospital did.”

Read the full story on Becker’s website here.

CBS DFW: 84-year-old graduates from UT-Dallas

CBS DFW: 84-year-old graduates from UT-Dallas

by | Dec 18, 2018 | General News, Press Coverage

Janet Fein spent two decades working at Scottish Rite Hospital before retiring at age 77. On Wednesday, December 18, 2018, the 84-year-old will cross the graduation stage at the University of Texas at Dallas and receive her Bachelor’s Degree.
 
Through hard work and perseverance, Fein has proved that anyone can further their education, regardless of their age.
 
“You can do it,” Fein said of returning to school. “You can do it if you keep working at it. Have a goal, find that goal and finish it.”
 
Though she has achieved her initial goal, Fein says she may not be finished with her education. She says she may enroll in more classes and work toward a minor in political science.
 
Watch Janet’s full story on CBS 11.

Dallas Cowboys players and cheerleaders visit North Texas hospitals

by | Dec 4, 2018 | General News, Press Coverage

Dallas Cowboys players and cheerleaders spent the morning spreading cheer, signing gifts and visiting patients at Texas Scottish Rite Hospital for Children on Monday. The players, led by veteran linebacker Sean Lee and running back Ezekiel Elliott, arrived on a team bus carrying sacks full of gifts for excited patients. After a brief introduction from Robert L. Walker, the President/CEO of Scottish Rite Hospital, the players began greeting families and smiling for photos.
 
Lee led a group of Cowboys players and cheerleaders through the hospital to bring the Cowboys Christmas spirit to patients in their rooms while Elliott and others signed footballs, pictures and more for families in the atrium.
 
“It means a lot to be able to come out here and give back to the community,” offensive lineman Joe Looney said. “We’re so blessed to do what we do, and to come out here and see these kids and the smiles on their faces really makes our day more than it makes theirs.”
 
Watch the Dallas Morning News coverage of the visit here.

Frisco Enterprise: Ronald McDonald House of Dallas opens first family room in Frisco

Frisco Enterprise: Ronald McDonald House of Dallas opens first family room in Frisco

by | Nov 9, 2018 | General News, Press Coverage

Read the original article on the Frisco Enterprise website here.

Ronald McDonald House of Dallas (RMHD) hosted a ribbon-cutting on Friday for its first family room, which is located at Scottish Rite for Children Orthopedic and Sports Medicine Center in Frisco.

The mayor of Frisco, Jeff Cheney, was joined at the ribbon cutting by Leigh-Ellen Norman and members of the Frisco Chamber of Commerce, leadership from Scottish Rite Hospital, including President and CEO Robert L. “Bob” Walker, the VP of North Campus Jeremy Howell and Assistant Chiefs of Staff Karl Rathjen, M.D. and Philip L. Wilson, M.D, along with the CEO of RMHD Jill Cumnock and RMHD Board Chair Doug Smellage.

For nearly 40 years, RMHD has served as a home-away-from-home to families while their children are being treated for critical illnesses or injuries locally.

The House has traditionally helped families with three daily meals as well as both day and overnight accommodations from its location in Dallas’ Southwestern Medical District.

The new Ronald McDonald Family Room comfortably accommodates 25 people and offers a place of temporary respite, relaxation and comfort to families with children receiving outpatient care at Scottish Rite in Frisco.

Research shows that staying close by allows parents to better communicate with their child’s medical team and improves adherence to complicated treatment plans.  Families with access to a Ronald McDonald Family Room report a better overall clinical experience.

Currently, RMHD hosts 1,400 families annually, but expects the Family Room will help serve approximately 1,000 additional people each year. With the Dallas-area pediatric population expected to increase 27 percent by 2025, RMHD has been taking measures to accommodate as many more families as possible in the years ahead.

In September, RMHD broke ground on The Elsie & Marvin Dekelboum Family Foundation Wing, an $11.5 million expansion that will add 30 additional guest rooms to its Southwestern Medical District location.

Community Impact: Scottish Rite for Children opens in Frisco

Community Impact: Scottish Rite for Children opens in Frisco

by | Oct 26, 2018 | General News, Press Coverage

Read the original article on the Community Impact Newspaper website here.

Scottish Rite for Children, which began accepting patients in mid-October, held a grand opening ceremony Thursday.

The orthopedic facility is the first Texas Scottish Rite Hospital for Children campus outside of its Dallas campus, where the primary location has been for nearly 100 years.

Anchored by the Center for Excellence in Sports Medicine, the facility specializes in orthopedic care and sports medicine exclusively for children.

The campus includes public walking and running trails. And like the Dallas campus, the hallways of Scottish Rite for Children smells of popcorn.

“Today, we are translating the expert care to our location in Frisco, and here we promise to provide the same core values: our commitment to unsurpassed medical care and the magical elements that will make Scottish Rite for Children a place like no other—to give children back their childhood,” said Lyndon Olson, Texas Scottish Rite Hospital for Children board chairman.

The facility is located at the northeast corner of Dallas Parkway and Lebanon Road.